Creative, content, and video
Great creative moves people to act. Bring fundraising propositions to life with cut-through creative, content, and video.
We believe great creative has the power to shift perspectives, deepen connection and spark action to your cause. Our passionate team of storytellers, designers, and makers work alongside you to bring your brand, campaigns, and fundraising propositions to life — crafting ideas and visuals that inspire generosity and make your message impossible to ignore.
From hero campaign concepts, scroll-stopping social content, video storytelling, direct mail and digital ads, we combine best-practice digital thinking with insight-led creativity. Whether you’re launching a new appeal, evolving your nonprofit brand strategy, or need ongoing content to support your fundraising growth, our team delivers cut-through creative that converts donors.
Why strategic creative is essential for nonprofit growth
Supporters today are inundated with information. Even more so in the age of AI and overproduction of content. Without clear, compelling creative, even powerful missions can be scrolled past.
Strategic creative is no longer a nice-to-have,it’s essential. Whether it’s growing brand awareness, relevance and understanding amongst audiences, building an advocacy movement or acquiring new donors — creative is at the core.
How we craft creative that inspires action
Our passionate team of storytellers, designers, and makers work alongside you to bring your brand, campaigns, and fundraising propositions to life.
Here’s how we help:
Nonprofit brand redevelopment and design:End-to-end rebranding support, from strategic positioning to visual rollout, grounded in audience insight.
Content strategy for charities: Strategic content planning and execution for fundraising, education, and supporter engagement.
Storytelling for nonprofits: Copywriting and narrative development that brings your mission—and your impact—to life.
Campaign creative: Standout hero concepts, digital asset suites, email journeys, engaging copywriting, and social content designed to drive giving.
Direct mail creative for appeals that drive renewed giving.
Video marketing for nonprofits: mission-driven video production, campaign videos, testimonials, animation and social content made for today’s digital platforms.
Find out more about the work we do with our clients
Other ways we can support you
With our data-driven strategies and digital fundraising expertise, we'll turn digital into your strongest driver of sustainable growth, connecting deeply with today’s digital-first donors.
We ensure your brand and products stay relevant and drive sustainable growth with the right mix of research, empathy, and creative strategy.
By aligning your mission with NextGen donors' values, we help you strategize and build lasting relationships that turn support into lifelong advocacy.