Case Study

WISE Employment

The challenge

WISE Employment is a leading disability employment services provider, placing people living with disability into meaningful work. When their largest referrer suddenly stopped providing them with clients, they partnered with us to develop a multi-channel digital acquisition strategy and helped execute it to get new job seekers and employers, fast. 

Our work

ntegrity began by conducting a performance analysis, running collaborating workshops and then used those insights to develop a multi-channel campaign strategy that pulled out key messages tailored for specific audiences and identified the channels to reach & engage them on. 

We then entered into an ‘immediate activation’ period to ensure WISE Employment was in-market before disability referral changes took place. We applied a test and learn approach to messaging, creative, videos and advertising before launching full-scale across social, search and PCC. The campaign has achieved double the estimated results to date.

Services used

Results

25 million
digital advertising impressions
65,000+
visits to website
42%
increase in job seekers
35% lower
cost per lead than campaign goal
"Working with your team has been a refreshing delight from day one, a career highlight, and digital CPR all wrapped up into one. I have endless appreciation for the attention to detail, excellent questions, valuable solutions, and genuine care, compassion and understanding showed."
Marketing Manager
WISE Employment
WISE Employment
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