Make your digital marketing more strategic and effective.
Academy teaches ntegrity’s award-winning approach to not-for-profit marketing. The curriculum starts with strategy, then dives into NFP best practices. Give your team the tools to upskill, execute, and ultimately build a marketing machine that works.
“ Academy can be delivered in-person or online, and is tailored to your team’s unique needs. ”
Founder & CEO, ntegrity
Curriculum
Choose from the following training sessions to include — or work through them all.
Digital Vision & Customer Journey
Great digital marketing starts with a crystal-clear plan for the future. In this session, you’ll learn how to build and implement a digital vision for your brand that aligns with business objectives. You’ll explore each phase of the customer journey, and how it ties back to your digital vision.
User Experience Design
Build a Measurement Plan
Google Analytics Fundamentals
Content (Marketing) Is Queen
Building Your SEO Plan
Social Media Fundamentals
Data-driven Social Advertising
Advanced Google Analytics
Google Ads Fundamentals
Creating Great Emails
Marketing Automation
PR & Influencer Marketing
Conversion Optimisation
Managing Digital Teams
Personal Development Plans
You’ve got a real point of difference with Academy. I love that you’re sharing learnings in a real, actionable way. I really like the web interface, and I can re-watch the sessions on my way to work.
General Manager, Communications Special Olympics Australia