How does a Digital Strategy work? 

Our expert team will prepare your organisation for the future by delivering a digital transformation strategy.

This strategy will be unique and custom built for your organisation – informed by your data, your objectives, your customers and your digital maturity. Our strategic approach centres on creating a sustainable competitive advantage through building internal capability, because we know that an excellent strategy is only as successful as the people & internal conditions that drive it.

What you get is more than a strategy – it’s a living document and roadmap to achieving your bold business goals.

What you get

A personalised and actionable roadmap to guide you successfully through your digital transformation journey.

  • Situational analysis and digital vision for your brand’s future.

  • Digital maturity map as the framework for the strategy.
  • Engagement strategies that map key touch points across the ideal customer life cycle (or donor journey).
  • Tactical paid, owned and earned digital channel plan, including recommendations for email marketing and automation.
  • A content strategy that’s targeted, clear and compelling.
  • A data strategy that includes best practice data collection, storage and maintenance.
  • Digital resources plan – who you need and what skills should be developed.
  • Measurement plan setting success metrics and KPIs to track performance and growth.
  • Two-year digital transformation roadmap to direct strategy implementation and development.

 

Get a bespoke blueprint that maps the path to digital transformation.

Get in touch with us to find out more!

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