How To Protect Yourself Against An International Brand Attack

Every brand has its weak spots. Normally PR and marketing try to cover them up with impenetrable suits of armour….

Is Snapchat the next Facebook?

  Businesses looking for ways to form a more personal connection with customers should consider using a new messaging app…

Facebook makes it easier to run a competition

If there was ever evidence of how quickly social media can change, today’s Page Terms update  by Facebook is it….

#Copywrong – social media, transformative use and copyright reform

“You can watch a clip on YouTube, but you can’t include it in a presentation to colleagues at work, or…

Can a tweet land you in court?

Twitter has become deeply integrated into my life. As danah boyd recently discussed, it seems every aspect of my life now…

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Digital Direction

Empowering Medela Australia to become the leading local subsidiary of their global brand

As the market-leader in breastfeeding products, Medela Australia approached us to help shape their digital direction and remain relevant to a new generation of mums.

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