How To Protect Yourself Against An International Brand Attack

Every brand has its weak spots. Normally PR and marketing try to cover them up with impenetrable suits of armour….

When things go wrong in social-media-land, brands often come back to the same old excuse. “Our deepest apologies for the…

Do you consider yourself a blogger skeptic? Have you tried blogging and failed? Maybe you should have been on the…

If there was ever evidence of how quickly social media can change, today’s Page Terms update  by Facebook is it….

‘Win an iPad!’ said every Facebook competition, ever. You’ve seen it – it’s the go-to prize for Facebook competitions. I…

Twitter has become deeply integrated into my life. As danah boyd recently discussed, it seems every aspect of my life now…

Dealing with trolls is a very real and crappy aspect of being visible online. It was my experience as a…

All hell has broken loose on Myer’s Facebook page. On wednesday, the CEO of the Aussie retailer announced that a proposed…